As a team of entrepreneurs ourselves, we know firsthand that starting a new tech company is bloody hard work. That's why we've created a frictionless venture studio model that is fully aligned to the success of your business. Over a period of 12-18 months, we help you build your business better, faster, stronger.
Our product and investment teams invest two weeks into working with you to assess the strength and validity of your idea. Following Deep Dives, we don't always proceed, however our principle is to always add value.
We expect that you bring a highly qualified opportunity to the table. In exchange, we bring expert product, design, engineering and go-to-market chops. The product discovery process (otherwise known as 'disco') is when your business idea and our expertise come together to shape what your maximum loveable product might look like.
Once it's confirmed that we all share conviction around the go-to-market strategy, we get busy crafting the first version of your product. Our goal is to take a few core hypotheses to market as quickly as possible, and to work hand in hand with you and your customers to ensure their end-to-end experience is seamless and exceeding their expectations.
Once we've reached this point in the journey, the focus is on nailing your product-market fit. Our experienced product team helps to ensure that your value proposition holds true and your product addresses and solves the needs of your target market. Simultaneously, our product marketing and growth team gets to work, lending you a hand with identifying the right distribution channels and executing on a strategy that will bring you the success you’re after.
Once you're in the nest, we take you under our wing. Alongside equipping you with a dedicated product development team, we help out in a multitude of other ways to accelerate your journey to success. From advice around capital raising, team building, and financial forecasting, to go-to-market strategy, investor introductions, and beyond, our team is available to steer you in the most promising direction.
Our ultimate goal is to help you become successfully self-sufficient and build your own top notch internal teams across product, design, and engineering. One perk we offer at this stage is the option for you to transition one of our Doves into your company full time. This milestone of the journey is typically reached at around 12-18 months of us working together. Once you officially take the reins, we stay deeply connected to you and your company, and continue to offer ongoing support either as informal advisors or as Directors/Board Observers.
Our unique partnership model was created with alignment at its core. Our upside is derived from equity, meaning we only prosper when you do.
We have co-created and invested in some incredibly successful companies over the years. Across a huge range of industries including fintech, disability services, chemicals, and more, we collaborate with ambitious founders to build startups that disrupt the status quo.
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Marmalade is a world-first invoice payments platform that empowers businesses to take complete control of their cash-flow.
LANDMARKS ID is a mobile location intelligence platform that provides brands and marketers privacy compliant location data on their customers.
Fluenccy helps SMEs with straightforward foreign currency planning reports, tools, and expert coaching.
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7 Ventures currently in flight
$55m Combined value of our portfolio companies
150+ Jobs that we've helped to create so far
It takes more than a compelling vision to create a promising venture. We rigorously select the founders we work with, as we effectively become an extension of your team.